About $15m in advertising booked to appear on millions of smart TVs was never seen by anyone, says Oracle
Yes, Oracle the database giant. 2020 keeps on being 2020 Share Copy Oracle on Thursday said it has uncovered the largest fraud campaign yet targeting businesses booking advertising in video streams showing on so-called "smart" televisions. The campaign, dubbed StreamScam by Oracle, supposedly exploited Server-Side Ad Insertion (SSAI) technology, used to inject ads into video streams, by generating records that ads had been displayed (ad impressions) without actually presenting any ads to anyone. Who exactly was behind this fraud is not yet clear, and still said to be under investigati...
Source: theregister.com