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Rolls-Royce is working on EV called 'Silent Shadow' Electrification is a 'perfect fit' for the ultraluxury brand, CEO says Bloomberg Bloomberg Rolls-Royce confirmed it is working on an all-new vehicle called Silent Shadow as the ultraluxury brand prepares to offer a full-electric car to its customers this decade. The BMW unit last year filed a trademark with the German patent office for the name Silent Shadow, a nod to the Silver Shadow model sold from 1965 to 1980. But Rolls-Royce CEO, Torsten Mueller-Oetvoes, has not revealed a potential launch date for the vehicle. "That is still a secret,...

The marque's CEO wouldn't reveal a launch date, but suggested EVs were a good fit for the luxury brand

About a decade ago, Rolls-Royce presented the 102EX Electric Concept as the world’s first-ever EV for the ultra-luxury segment. But as the name implies, the dual-motor concept was never intended for production.

BY Sebastien Bell | Posted on A new trademark application suggests that Rolls-Royce still has a few tricks up its sleeve. While many brands often trademark names from their past just to secure them and block someone else from using it, it’s not uncommon to revive an older moniker on a new model. The trademark, filed with the UK Intellectual Property Office this month, was first noticed by CarBuzz and will apply to “automobiles and their parts.” That’s a little vague, but at least there’s history to the name. The Rolls-Royce Silver Seraph was produced from 1998 to 2002. It was intro...

  29 September 2020: BMW has filed to trademark the name 'Silent Shadow' in Germany, suggesting that a long-rumoured all-electric Rolls-Royce could be further into development than we previously thought. The paperwork tells us the designation is for "automobiles and their parts," but does not specify the project for which it is destined. Regardless, it's hard to imagine the name – which is reminiscent of the 20th century's Silver Shadow  – ending up anywhere else. The German-owned British manufacturer has not released a launch dates or specifications for an electrified platform, however...