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Kendal Calling returns to the Lake District - Vimarsana News

Kendal Calling returns to the Lake District

THOUSANDS descended on Lowther Estate last weekend for the first Kendal Calling that did not require COVID passports since the pandemic.

Response: UK Government to Ask Companies to Cut Marketing - Vimarsana News

Response: UK Government to Ask Companies to Cut Marketing

The ad industry perhaps unsurprisingly reacted negatively to the report over a forthcoming campaign targeting brands to cut ad spend and reduce prices.

Source: adweek.com
VCCP's Marie Oldham on her media journey and why women hide chocolate - Vimarsana News

VCCP's Marie Oldham on her media journey and why women hide chocolate

Welcome to So You Want My Job? Each week we ask the people working in some of the industry’s coolest roles about how they got where they are. Along the way, we dig into their philosophies, inspirations, processes and experiences. Hopefully our interviewees can inspire you to pursue (or create) a job that’s just as exciting. This week we’ve got Marie Oldham, strategist and exec chair of VCCP Media in the hot seat.

While eyeing a SPAC, Swedish autonomous EV company Einride nears $75 million in new funding – TechCrunch - Vimarsana News

While eyeing a SPAC, Swedish autonomous EV company Einride nears $75 million in new funding – TechCrunch

While eyeing a SPAC, Swedish autonomous EV company Einride nears $75 million in new funding Swedish autonomous electric vehicle startup Einride is aiming to continue the momentum sparked by partnerships with Oatly and Lidl by seeking additional capital, TechCrunch has learned.  Einride is seeking $75 million in new financing, while at the same time exploring the potential for a public listing through a special purpose acquisition company, according to people with knowledge of the company’s plans. SPACs, a mechanism in which a publicly traded shell company merges with a private business, ha...