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In an empowering move for the PR industry, the Public Relations Institute of Australia (PRIA) has officially launched Global Women in PR (GWPR) Australia. Operating as a special interest group of the PRIA, GWPR Australia will provide a dynamic platform and community for women in the PR and com
The inaugural Born Blak program held its first kick-off session for the ten First Nations content creators selected to take part in the program. Led by Publicis Groupe (spearheaded by PR and influencer agency Herd MSL) and talent and influencer marketing agency Born Bred, the initiative aims to crea
Peter Galmes has been appointed chief creative strategist of Herd MSL ANZ (Australia & New Zealand), charged with growing and strengthening its capabilities across social and content, and building a best-in-class offering focused on audience, community and influence to shape how brands are perce
Charged with growing its capabilities across social and content.
Jessica Allison has been appointed general manager of Herd MSL New Zealand as the agency bolsters its capabilities across consumer and corporate communications. She joins Herd MSL after returning to New Zealand from Melbourne, where she spent a decade working in senior roles at leading Austral