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So when your boss comes along and says, boy, if you don't re-elect -- you don't elect romney there could be real trouble around here, i think it has resonance. i think it does scare some otherwise strong people, who may be deeply insulted but at the end of the day, they do think about it. >> the smart move is not to say, i'm your boss, i'm cracking the whip. the smart boss says, we're all in this together, if we go down, we all go down. >> the smart -- if we were to be a communications team for a republican ceo, i think we would suggest that the memo should say, it's in our shared interest to ...

Otherwise strong people, who may be deeply insulted but at the end of the day, they do think about it. >> the smart move is not to say, i'm your boss, i'm cracking the whip. the smart boss says, we're all in this together, if we go down, we all go down. >> the smart -- if we were to be a communications team for a republican ceo, i think we would suggest that the memo should say, it's in our shared interest to go -- >> your tone -- >> i'm a job -- >> anyway, so obama is anti-business and anti-growth as these people make him out to be. look at this nonsensical quote from mr. siegel aforementione...

We live in a different era now. unions, much weaker. we don't have the union density we had in 1996 when bill clinton was running for re-election. workplaces, much less stable, much less secure. so when your boss comes along and says, boy, if you don't re-elect -- you don't elect romney there could be real trouble around here, i think it has resonance. i think it does scare some otherwise strong people, who may be deeply insulted but at the end of the day, they do think about it. >> the smart move is not to say, i'm your boss, i'm cracking the whip. the smart boss says, we're all in this toget...