Spotlight arrives in Mena
With its popularity already starting to skyrocket globally, Snap Inc. has launched its new entertainment platform Spotlight in markets across the Middle East and North Africa (Mena).
Source: tradearabia.com
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Snapchat Announces New Snap Originals and a Creator Marketplace
(Photo via Snap) Spent lockdown burning through everything video streaming services have to offer? Looking to expand your mind even further? Check out the new slate of Snap Originals, set to debut this year. "Made-for-mobile shows started on Snapchat," the company wrote in a blog announcement, boasting a library of more than 128 original series and an impressive Gen Z following. "Our new slate is a reflection of our community—what they care about, and the stories and personalities they love," the blog said. "From shining a light on social issues and racial injustice, to honest conversations...
Source: pcmag.com
Snapchat's new marketplace puts creators in front of brands
Snapchat's new marketplace puts creators in front of brands Engadget 4 hrs ago Saqib Shah Snapchat is giving influencers and AR mavens the opportunity to partner with businesses on branded content and Lenses. The company is rolling out a new "Creator Marketplace" to augmented reality creators throughout this year and will expand the feature to its entire creator community by early 2022. In essence, the new tool is a directory of the platform's top movers and shakers (celebs and influencers and AR Lens makers behind some of the app's most popular graphics). Businesses can s...
Source: msn.com
Snapchat's New 'Creator Marketplace' Will Pair Marketers With Creators To Collaborate On Ads
Snapchat’s New ‘Creator Marketplace’ Will Pair Marketers With Creators To Collaborate On Ads Tubefilter’s coverage of the 2021 IAB NewFronts is brought to you in partnership with an entertainment AI company that integrates brands into influencer, streaming, TV, music, and film content. You can check out all our NewFronts coverage right here. At its Creator Marketplace, which will enable marketers to connect with Lens creators (and eventually Snap Stars, or Snapchatters who tout verified accounts) to collaborate on ads. The Marketplace launches later this month, and will initiall...
Source: tubefilter.com