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During this quarter, the company continued its expansion efforts, operating a network of 30 stores in close to 25 cities, with both franchise and shop-in-shop (SIS) outlets contributing to over 39 percent of the company's presence.
Bata India, India's leading footwear brand, unveiled its Sneaker Studio concept through a youthful campaign.
The campaign celebrates the free-spiritedness of the youth and urges them to live limitless.
Best Media Info: The campaign inspires youth to live limitless with 300 sneaker styles from 9 brands| Ad Craft News
Bata India launches 3D OOH Billboard, becoming the first footwear brand in India to disrupt the advertising space with the format.