Page 2 - Sofia Karvela News Today : Breaking News, Live Updates & Top Stories | Vimarsana

Greek beauty and singing sensation Anna Vissi has recorded a number of marvellous albums, earning her an impressive string of hits.

They look like candy, but they're made of 18 carat gold.

Packaging Contents: Apparel Fashion industry veterans Sofia Karvela and Phuong Ireland approached ROOK/NYC to talk branding for their soon-to-launch casual wear line. Mark Christou, Lead Designer, knew the branding would need to reflect the founders’ shared effortlessly cool vibe, and in keeping with their values, should be aspirational but still feel relatable and real. The Founders didn’t want anything too high-polished or pristine, so they would need to cultivate an edge of imperfection. ROOK/NYC set out to build a layered identity that would allow the Wknd Nation team the fle...

Wknd Nation is a new casual loungewear clothing line designed with comfort in mind by Sofia Karvela, the former 'Sex and the City' and 'Younger' stylist, and Phuong Ireland, a fashion industry veteran. To kick off the new series, the brand tapped Independent Full-Service Creative Agency, ROOK/NYC to create its brand identity, packaging design and digital experience. “Our e-comm packaging is the first physical interaction our customer has with Wknd Nation, and ROOK really brought the branding to life on this incredibly important touchpoint. They were thoughtful about every detail, creating a...