Software Publishing Marketplaces and Operational Innovations
Research finds PayFacs, ISVs and marketplaces are prioritizing innovations that can help software publishers.
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Research finds PayFacs, ISVs and marketplaces are prioritizing innovations that can help software publishers.
According to PYMNTS Intelligence research, ISVs serving the software publishing sector encounter barriers to rolling out innovations for payments processing.
In serving software publishers, PayFacs, ISVs and marketplaces adopt distinct innovation strategies. Half of marketplaces prioritize operational enhancements.
Software marketplaces are actively focused on enhancing embedded finance products, by launching new short-term lending offerings or introducing improvements.
By investing in the digital wallet space, PayFacs are positioning themselves to gain a significant competitive edge in the software industry. Here's why.