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'Take Responsibility For Your Clients': UN Backs Crackdown On Adland's Climate Impact - Vimarsana News

'Take Responsibility For Your Clients': UN Backs Crackdown On Adland's Climate Impact

Last week the United Nations-backed ‘Race to Zero’ campaign updated its membership criteria to include tougher standards specifically for the advertising and creative industries, asking agencies to “take responsibility” for their clients’ marketing activities.

Solitaire Townsend - Vimarsana News

Solitaire Townsend

Breaking News in Advertising, Media and Technology

Source: adweek.com
The changing face of sustainability leadership: Why soft skills are becoming more important - Vimarsana News

The changing face of sustainability leadership: Why soft skills are becoming more important

In a post-lockdown world, businesses are hiring for new kinds of roles and seeking different skillsets - in the sustainability profession as much as elsewhere. While an uptick in specialised technical roles has been documented, a new form of susta...

Source: edie.net
True sustainability leadership means moving past PR spin - Vimarsana News

True sustainability leadership means moving past PR spin

Reflecting on the Sustainability Leaders Forum, edie's senior reporter Sarah George assesses how standards of sustainability leadership have increased in recent years, and how we are getting better at assessing which companies and individuals meet them.

Source: edie.net
In quotes: 9 thought-provoking takeaways from edie's Sustainability Leaders Forum - Vimarsana News

In quotes: 9 thought-provoking takeaways from edie's Sustainability Leaders Forum

Edie's Sustainability Leaders Forum in London earlier this month saw hundreds of us convening to share information and inspiration on turning ambition into action and making businesses a force for good. Here, we recap on nine of our speakers' key ...

Source: edie.net