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Broadcasters get prominence. i think there is a fascinating question we are looking at as increasingly people say, "alexa, show me "something entertaining." what happens at that point? what content gets served up on what device and how do you secure the brilliant great british content that audiences tell us that they love, which reflect the uk back to themselves on? but for something like that, we will need new legislation, so that is a question ultimately for government and parliament, but we are reviewing the dynamic and the way technology is changing. madhumita, what do you think? i think t...

As paul says. at the moment, we have regulation around a traditional broadcast media, so for example, on tv, an electronic programme guide, we look at channels and we ensure that the public service broadcasters get prominence. i think there is a fascinating question we are looking at as increasingly people say, "alexa, show me "something entertaining." what happens at that point? what content gets served up on what device and how do you secure the brilliant great british content that audiences tell us that they love, which reflect the uk back to themselves on? but for something like that, we w...