What Happens When You 'Round Up' at Louisiana, Texas Domino's?
How much money does Domino's pizza actually collect from people who round up their order for charity? And where does it go?
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How much money does Domino's pizza actually collect from people who round up their order for charity? And where does it go?
The world's top-selling pizza chain is betting big on the generosity of its customers. And it is not alone.
The world’s top-selling pizza chain is betting big on the generosity of its customers. And they are not alone. Domino’s recently pledged $174 million over the next ten years to benefit St. Jude Children’s Research Hospital, expecting the funds to come from its longstanding roundup campaign that invites customers to donate the difference between their purchase total and the next-highest dollar amount. Domino’s is the latest and largest example of philanthropic allies new and old finding success through “checkout charity.” The fundraising tool raked in 24% mor...
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Franchises are hopeful consumers will continue giving their spare change despite shifts toward negative economic headwinds.