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Does generating FOMO in consumers to create artificial demand work as a marketing tactic?

Brands across categories are using FOMO generation among consumers to push demand for their products. But does it work out as an effective marketing tactic or backfire in the long run? BestMediaInfo.com finds out

Parents Fume as Ed-tech Platforms Force Them To Buy Online Courses

As the government begins to take steps to fix edtech platforms like BYJU s, several parents have shared their plight on social media and professional networking platforms as representatives from online education providers continue to force them to buy courses.

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