Is India on track to become a software product powerhouse?
India has the third largest start-up ecosystem in the world. While B2C unicorns like digital payments platform Paytm, ride-hailing app Ola and food delivery company Swiggy often grab the spotlight, B2B tech start-ups have been charting out a quiet growth story for the past few years. India’s first ever unicorn, InMobi is a B2B mobile ad tech company that achieved its status in 2011. According to a recent study by Netapp Excellerator, an open innovation program for start-ups and management consultancy Zinnov, 14 out of India’s 32 unicorns so far are B2B, while three B2B companies joined th...
Source: idgconnect.com