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When he lost new hampshire, in part because the iowa -- the victory in iowa is so dramatic and it made it seem like he would win this nomination pretty easily. i think in the same way if you're the underdog in particular it's really helpful. like if a rick perry or rick santorum -- it's not going to happen, but if they won this caucus it would be very powerful for them as well. for romney less so because he's already perceived as the front-runner. >> why is he making such an effort out here? eight storefront headquarters out here in this state. why so much of an effort this time without an opp...

Santorum -- it's not going to happen, but if they won this caucus it would be very powerful for them as well. for romney less so because he's already perceived as the front-runner. >> why is he making such an effort out here? eight storefront headquarters out here in this state. why so much of an effort this time without an opponent? >> because i think they need to get started really early this time. obama is not going to be campaigning throughout the caucus process. and for the last year nine different republicans have criticized him pretty much every day of the week as if it's their job. it ...