On Independence Day, Mahindra unveils OJA technology for lightweight tractors
The platform gets its name from the Sanskrit word ‘Ojas,’ which means energy or vigour.
Source: hindustantimes.com
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Mahindra Announces New OJA Tractor Brand
Mahindra Tractors, part of the Farm Equipment Sector at Mahindra & Mahindra Ltd. (M&M), introduced "OJA" as the new brand name for its new future-ready range of tractors from its most ambitious global tractor program, K2. The name “OJA” is derived from the Sanskrit word “Ojas” which symbolizes Vitality, Energy & Strength.
Source: farm-equipment.com
Mahindra's global tractor program, codenamed K2, will be launched under the brand name
The Mahindra OJA will have four sub-tractor platforms — the Sub Compact, Compact, Small Utility and Large Utility — tractor categories, covering 40 models across various multiple HP points.
Source: freepressjournal.in
Mahindra's global tractor program, codenamed K2, will be launched under the brand name 'OJA'
Mahindra Tractors introduced 'OJA' as the new brand name for its new future-ready range of tractors from its most ambitious global tractor program, K2.
Source: equitybulls.com
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