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Sumit Keshan, managing partner of Wipro Consumer Care – Ventures, said the fund's approach has been to invest $1-3 million per deal with a follow-on investment that can go up to $4 million. The second fund will make a portfolio of around 15-16 companies, largely with the same ticket sizes, with a little more focus on follow-on funding, he added.
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Wipro Consumer Care & Lighting: Sumit Keshan, managing partner of Wipro Consumer Care – Ventures, said the fund's approach has been to invest $1-3 million per deal with a follow-on investment that can go up to $4 million. The second fund will make a portfolio of around 15-16 companies, largely with the same ticket sizes, with a little more focus on follow-on funding, he added.
The funds will be used to enhance distribution growth, expanding reach into non-metro cities and international markets. It will be also employed for brand-building and marketing initiatives.
The Fund II will focus on investing in consumer startups in India and Southeast Asia, a company statement said