Asahi Group revamps Super Dry taste profile, packaging for new Japan push
Asahi Group has unveiled the first packaging and ingredients overhaul for Super Dry in the flagship beer brand’s 35-year history.
Source: just-drinks.com
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Asahi's flagship Super Dry beer to undergo biggest makeover in 35 years
TOKYO (Reuters) - Japan's Asahi Group Holdings said on Thursday it was making the first "full renewal" of its flagship Super Dry beer brand since its ...
Source: 933thedrive.com
Asahi's flagship Super Dry beer to undergo biggest makeover in 35 years | WSAU News/Talk 550 AM · 99.9 FM
TOKYO (Reuters) - Japan's Asahi Group Holdings said on Thursday it was making the first "full renewal" of its flagship Super Dry beer brand since its ...
Source: wsau.com
Japan's beloved 'Super Dry' beer to get first-ever recipe change
TOKYO (Bloomberg): Asahi Group Holdings Ltd will tweak the recipe of its flagship Super Dry beer for the first time ever, betting that an overhaul of the country’s best-selling brew will resonate with drinkers.
Source: thestar.com.my
Japan's beloved Super Dry beer to get first-ever recipe change
The company claims the new formula, which will go on sale next month, will improve the drinkability and aroma of the beverage while maintaining its hallmark crispness.
Source: japantimes.co.jp