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Supersonic Studios, the publishing division of mobile marketing agency IronSource, is opening a new office in China.
The studio will be led by mobile game developer and designer David Wang, who joins IronSource as Supersonic publishing lead. His focus will be on educating and guiding Chinese developers on how to create hypercasual games and publish them in the international market, the announcement said.
IronSource also announced incentives for Chinese developers submitting their game to the publishing branch by December 31, 2021, provided they hit certain targets. Bonuses up to $15,000 will be awarded to developers that have a game prototype reaching a CPI (cost per install) inferior or equal to $0.15 on iOS or $0.10 on Android.