Detailed text transcripts for TV channel - MSNBC - 20100808:11:50:00
Door especially if you're a business that your typical customer is a late adopter and lied to see success before they feel comfortable using your product? how do you get them? >> you have started and grown so many companies. what should you do? >> go out to your ideal customer and say i'm going to provide the product or service for free in exchange for a great testimonial. and do a couple of those. and then you automatically now have this database. look, somebody who is just like you use my products, hear what they have to say. sometimes you to do the sweat part first to tap into customer base...
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