Dunkin' Signs First NIL partnerships
Dunkin’ has signed two powerhouse college athletes, Deja Kelly and Matthew Boling, as founding members of Team Dunkin’—marking Dunkin’s first NCAA name, image and likeness (NIL) partnerships. America runs on Dunkin’, as do many college students, and Dunkin’ understands that being a college athlete takes time, hard work and lots of coffee.
Source: qsrmagazine.com