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Five tips for finding, retaining auto technicians - Vimarsana News

Five tips for finding, retaining auto technicians

AKRON — One of the best ways to find future automotive technicians is to identify kids in middle school and high school who are good at taking things apart and putting them back together.Problem is, you can't just recruit them. You have to recruit their parents, too."When I talk to young…

SmartBug Media® Wins 49 MarCom Awards for Its Industry-Leading Client Work - Vimarsana News

SmartBug Media® Wins 49 MarCom Awards for Its Industry-Leading Client Work

®—a leading Intelligent Inbound ® marketing agency that assists businesses in generating leads, increasing awareness, and building brand loyalty through inbound marketing, digital strategy, design, marketing automation, and public relations—today announced that it has won 49 MarCom Awards for excellence in marketing communications. Recognized for a high degree of quality, creativity, and agility, the company earned awards for cutting-edge client projects that span across the marcom spectrum, from full-service strategy campaigns, blog articles, and podcasts to project-based digital desig...

Technician Shortage Leads To Enterprise, Ranken Partnership - Vimarsana News

Technician Shortage Leads To Enterprise, Ranken Partnership

Enterprise Holdings and Ranken Technical College are partnering to attract more people to auto technician careers. Industry experts predict tens of thousands of jobs will need to be filled, with many paying upward of $100,000 a year. The Automotive Collision Engineering Pilot Program is designed to help rectify a perception problem with the auto tech career field, said Mary Mahoney, a vice president in Enterprise’s Insurance Replacement Division. “It’s just not attracting younger folks or anyone to it at this point,” she said, while adding that influencers like parents and school coun...

Auto Technician Shortage Leads To New Partnership For Ranken, Enterprise - Vimarsana News

Auto Technician Shortage Leads To New Partnership For Ranken, Enterprise

Enterprise Holdings and Ranken Technical College are partnering to attract more people to auto technician careers. Industry experts predict tens of thousands of jobs will need to be filled, with many paying upward of $100,000 a year. The Automotive Collision Engineering Pilot Program is designed to help rectify a perception problem with the auto tech career field, said Mary Mahoney, a vice president in Enterprise’s Insurance Replacement Division. “It’s just not attracting younger folks or anyone to it at this point,” she said, while adding that influencers like parents and school co...

Source: kbia.org
Enterprise Holdings launches automotive training program at Contra Costa College - Vimarsana News

Enterprise Holdings launches automotive training program at Contra Costa College

By Kathy Chouteau Enterprise Holdings, the world’s largest car rental provider and operator of the Enterprise, National and Alamo companies, is launching its Automotive Collision Engineering Pilot Program at Contra Costa College (CCC) in San Pablo. The pilot program is launching this semester, spring 2021, with the first official day of instruction being Jan. 25, according to CCC Professor of Collision Repair Technology and Automotive Department Co-Chair Laura Lozano. “We will be running a partially online program (this semester) with fully in-person labs and online lectures,” she said...