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Bollywood Society Founder, Sudhanshu Kumar
Pandemic gave opportunity to new OTT players in digital space: Sudhanshu Kumar, Founder of Bollywood Society ANI | Updated: May 07, 2021 15:05 IST
Mumbai (Maharashtra) [India], May 7 (ANI/NewsVoir): In the year 2020-21, the world is going through an unprecedented time. No one had ever imagined that life around us would change the way it has. Millions of people have lost their lives due to this deadly virus.
Apart from this, there has been a big impact on business. Due to the lockdown that followed, many industries had been impacted in a major way.
However, entertainment is one industry that had been the least impacted. When people were forced to remain indoors the OTT space thrived like never before. Many new OTT players used this time to make a mark by promoting their offering. In this time, the established players to manage to hook the users by offering new original content in the form of finishe