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Legendary design house Pininfarina teams up with Globics to produce a beautiful hybrid watch

>> it's really exciting and definitely comes with a risk. people will be waiting to see what happens. anything can happen go in my. every year advertisers are looking to one up themselves like is at $5 million is what they're spending. they need to make a splash. snickers doing this is a way to test that and to see if they can stand out among all the noise that is going on this week. >> then all of a sudden you somehow hit gold or you hope for and come up with an iconic ads, the budweiser poppies or fedex with their test screen that we all remember. the applet, janine, we'll look to on monday ...