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Charter requires of us. and as we see increasingly, audiences move online not just the young. i mean, this old argument i ve heard over the last couple of weeks, you re moving young. if you look at 65 to 75 year olds, more of them turn to online news now than turn to radio news. i mean, this is a shift we re seeing right across the age groups and it is about the bbc keeping pace with that because ultimately we are we are accountable to licence fee payers and they want value from us. and when you say online, online does mean text articles, that is what we will be the bbc will be doing in future. that s that s primarily what we do. i mean, of course, we gather video as well. and when a story is very visual, we ll also use the video. but it s primarily text articles, yes. and i m interested in your plans, including new dedicated services for particular places bradford, wolverhampton, sunderland and peterborough. i wonder how you chose that area of focus. well, we looked at a lot of ....
Strategy built around audience usage, a very high level of publishing across the day. that s not the game we re in. we re not here to steal market share from anybody. we re here to provide a trusted, consistent news service to local communities as our charter requires of us. and as we see increasingly, audiences move online not just the young. i mean, this old argument i ve heard over the last couple of weeks, you re moving young. if you look at 65 to 75 year olds, more of them turn to online news now than turn to radio news. i mean, this is a shift we re seeing right across the age groups and it is about the bbc keeping pace with that because ultimately we are we are accountable to licence fee payers and they want value from us. and when you say online, online does mean text articles, that is what we will be the bbc will be doing in future. that s that s primarily what we do. i mean, of course, we gather video as well. and when a story is very visual, we ll also use the video. ....
Across the day. that s not the game we re in. we re not here to steal market share from anybody. we re here to provide a trusted, consistent news service to local communities as our charter requires of us. and as we see increasingly, audiences move online not just the young. i mean, this old argument i ve heard over the last couple of weeks, you re moving young. if you look at 65 to 75 year olds, more of them turn to online news now than turn to radio news. i mean, this is a shift we re seeing right across the age groups and it is about the bbc keeping pace with that because ultimately we are we are accountable to licence fee payers and they want value from us. and when you say online, online does mean text articles, that is what we will be the bbc will be doing in future. that s that s primarily what we do. i mean, of course, we gather video as well. and when a story ....
And when you say online, online does mean text articles, that is what we will be the bbc will be doing in future. that s that s primarily what we do. i mean, of course, we gather video as well. and when a story is very visual, we ll also use the video. but it s primarily text articles, yes. and i m interested in your plans, including new dedicated services for particular places bradford, wolverhampton, sunderland and peterborough. i wonder how you chose that area of focus. well, we looked at a lot of audience data which showed that in terms of local coverage, we saw particular deficits in that in those cities. it s interesting because those are places that do have local news providers. you know, bradford s got the telegraph and angus, owned by newsquest, wolverhampton has the express and star and both the midland news association and also the black country bugle. i could go on. those places do already have news providers. yeah, but our starting point is not if there is a commercial n ....
We re here to provide a trusted, consistent news service to local communities as our charter requires of us. and as we see increasingly, audiences move online not just the young. i mean, this old argument i ve heard over the last couple of weeks, you re moving young. if you look at 65 to 75 year olds, more of them turn to online news now than turn to radio news. i mean, this is a shift we re seeing right across the age groups and it is about the bbc keeping pace with that because ultimately we are, we are accountable to licence fee payers and they want value from us. and when you say online, online does mean text articles, that is what we will be, the bbc will be doing in future. that s, that s primarily what we do. i mean, of course, we gather video as well. and when a story is very visual, we ll also use the video. but it s primarily text articles, yes. and i m interested in your plans, including new dedicated services for particular places bradford, wolverhampton, ....