Major automakers drive into the metaverse to engage with digital car buyers
Ford is the latest automaker to express interest in the metaverse, as it recently filed 19 trademark applications related to the technology.
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Ford is the latest automaker to express interest in the metaverse, as it recently filed 19 trademark applications related to the technology.
Best Media Info: As automobile brands foray into the Metaverse, BestMediaInfo.com dives deep into the nitty gritty of what the Phygital space has in-store for the automobile players| In-depth News
The last of the pure V12s from the Italian automaker comes with a virtual car you can drive in the metaverse.
Julian Lennon auctions off Beatles memorabilia as NFTs, Italian brands Gucci and Lamborghini develop NFT collections with both digital and physical elements, and Atari develops giftable NFTs for its 50th anniversary.
Lamborghini will launch its first non-fungible tokens next month. Swiss artist Fabian Oefner was chosen to design the NFTs