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Following a recent competitive pitch process MEASAT Global Berhad ("MEASAT") has appointed FCB SHOUT as its creative agency of record for their first consumer brand, CONNECTme. The pitch required independent agencies to develop a comprehensive content strategy, craft a sustainable narrative and ampl
Doubling down on its brand promise of “It’s All About You” in conjunction with its 25th anniversary, Domino’s Pizza Malaysia has brought back its highly demanded and requested Ssamjeang range to give Malaysians the spicy Korean flavours that they have been missing for two years.
Darlie MY spotlights expectations placed on mums in heartwarming Mother's Day film Details 07 May 2021 Darlie Malaysia has released its first brand film for Mother's Day, moving away from its usual strategy of product promotions. Done in collaboration with FCB Malaysia, the film "Expectations" aims to show the story behind an authentic, confident smile as encapsulated by its tagline of "Your smile shines". The film's central premise revolves around how a mother's role, which is hard enough, is made even more difficult by the burden of unfettered co...