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He understood how much it meant to the fans. steinbrenner's win at all cost menitality came out. >> spring training. any time we played the mets, boston or tampa we had to win. he would make the trip and obviously he was here . had all of the starters whether it was the first week or last week of spring training and starting pitchers, pitch. you are thinking to yourselff that sprin training game doesn't matter but he wanted win. he has an old football menitality. when they won he was truly proud. >> it is one of the greatest team in basketball. he led the yankees to championship and 16 america...

7 world championships 11 american league pennants and 16 american league east titles. to steinbrenner any year without a championship was a failure. for that reason he was eninfamous for changing up his staff. from 73 to 90 they had 19 managers 5 team presidents, 15 pitching coaches and 123 general managers. the one person known to be highered and fired steinbrenner was billy martin. five times. >> there will be no phone calls in the dugout. >> what do you mean? >> that's not right. i am handling the trades. i have a right to call you in the dougout. >> that isn't the way it's going to be. >> ...

My boss father figures. we would get together every off season it wouldn't be about baseball we would be checking in with each other. i enjoyed the relationship we had. >> as jeter starts his 16th season he knows the yankee's greatness is fully attributed to steinbrenner. >> the expectations down here, the professionalism down here comes from him. he in my opinion is the greatest owner in all of sports. where he got this organization and the level he brought it to is unmatched. very, very fortunate to have the opportunity to play here even more fortunate to have the opportunity to get to know ...

Owner, steinbrenner led the yankees to seven world series championships, 11 american league penants and 16 american league titles. to steinbrenner any year without a championship was a failure and for that reason he was infamous for changing up his staff. from 1973 to 1990, the yankees had 19 managers, five people presidents, 15 pitching coaches and 13 general managers, but the one person known to be hard and fired with steinbrenner was billy martins, hard time to be exact. >> there will be no phone calls in the dugout. >> what do you mean? that's not right. i'm handling the trades, that isn't...

My boss father figures. we would get together every off season it wouldn't be about baseball we would be checking in with each other. i enjoyed the relationship we had. >> as jeter starts his 16th season he knows the yankee's greatness is fully attributed to steinbrenner. >> the expectations down here, the professionalism down here comes from him. he in my opinion is the greatest owner in all of sports. where he got this organization and the level he brought it to is unmatched. very, very fortunate to have the opportunity to play here even more fortunate to have the opportunity to get to know ...