Auto Consumer Brand Loyalty Making Modest Rebound
Brand loyalty has “been flat for a long time,” says Tom Libby, an S&P analyst.
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Brand loyalty has “been flat for a long time,” says Tom Libby, an S&P analyst.
As per a new study conducted by S&P Global Mobility, with the exception of Tesla owners, half of all other EV owners tend to go back to buying ICE vehicles either as a replacement or second car in
As per a new study conducted by S&P Global Mobility, with the exception of Tesla owners, half of all other EV owners tend to go back to buying ICE vehicles either as a replacement or second car in their household. Tesla owners are among the few who are known to be fierce in terms of brand loyalty.
The intriguing study shows that many EV owners are not exclusively married to the idea of EVs
According to a media report, new cars with 3-cylinder engines are gaining popularity in the USA. The three-pot engines, which essentially had zero sales in 2019, now occupy a 5.6% market share at the