The Power of Digital Empathy for Making Customer Connections
The Power of Digital Empathy for Making Customer Connections PHOTO: Adobe According to a recent global survey from PWC, 75% of consumers say that as technology improves, theyâll want to interact with humans more. The reasoning behind this is likely due to what another study reveals: PWC Consumer Intelligence believe companies have lost touch with the human element of customer experience. No matter your business model, your customers have one overarching need: the desire to feel seen and heard. The pandemic has been a huge catalyst for increasing digital engagement. With the benefits of ...
Source: cmswire.com