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A new study from the University of Oxford reports that App Tracking Transparency is largely living up to Apple's privacy promises — but motivated advertisers are finding solutions that Apple can not stop.
The 90-second video campaign highlights a slew of features Apple has developed to safeguard users' data like Mail Privacy Protection and App Tracking
Apple just released a witty new ad titled 'Data Auction', designed to throw yet another dagger at the heart of data hoarding ad networks. Watch it here!
Unity Software offered advertisers a workaround to avoid losses from Apple's iOS 14 App Tracking Transparency, but it didn't work and company shares are now down 37%.
Advertising technology (adtech) is a blanket term covering all software and services used to deliver and target digital advertisements...