Underscoring SBI Life's focus on protection, the brand ties up with Rajasthan Royals as lead helmet partner for 2023
Mumbai (Maharashtra) [India], April 3 (ANI/PRNewswire): SBI Life Insurance, one of the most trusted private life insurers in the country, has announced its association with Rajasthan Royals franchise as their lead helmet partner for the 2023 season of the Biggest Cricket League. As part of the collaboration SBI Life's logo will be displayed prominently on the Rajasthan Royals helmet during all their matches in 2023. SBI Life's strategic alliance with Rajasthan Royals franchise signifies the role of protection played by helmet on ground, similar to that of insurance in life, both of whi...