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>> carrying on a legacy is a lot of responsibility. but this trio welcomes customers to santa's village seven months a year, whether it feels like christmas outside or not. >> we call it santa's summer home. this is where he comes to warm up from the north pole, take a break from making the toys, visit with the kids. that's how we get away with christmas in july. >> with attractions like rudy's transit coaster, the reindeer rendezvous and a chance to visit with st. nick himself, marketing a easy. the challenging part of if business is getting family to return for in some cases generations. >> ...

>> it's a lot of responsibility. but this trio welcomes customers to santa's village seven months a year. whether it feels like christmas outside or not. >> we call it santa's summer home. this is where he comes to warm up from the north pole, take a break from making the toys, visit with the kids. that's how we get away with the christmas in july. >> with attractions like rudy's transit coaster, the reindeer rendezvous and a chance to visit with saint nick himself, marketing is easy. the most challenging part of the business is getting families to return for, in some cases, generations. >> we...

>> reporter: more than six decades later the company is owned and operated by the family's third generation. norman and cecile's grandchildren, melanie staley and christian gaynor as well as melanie's husband nick. >> it's fun at times, sometimes frustrating but overall fun. >> reporter: this trio welcomes customers to santa's village seven months a year, whether it feels like christmas outside or not. >> we call it santa's summer home. this is where he comes to warm up from the north pole, take a break from making the toys, visit with the kids. that's how we get away with christmas in july. j...

Sale. which is where santa's village is today. but he thought an amusement park might be great. >> more than six decades later the company is owned and operated by the family's third generation. as well as melanie's husband nick. >> it's fun. it can be difficult at time, frustrating, but overall it's fun. >> carrying on such a legacy is a lot of responsibility. but this trio welcomes customers to santa's village seven months a year. whether it feels like christmas outside or not. >> we call it santa's summer home, this is where he comes to warm up from the north pole, take a break from making ...

Is today. but he thought an amusement park might be great. >> more than the six decades later it's owned by the third generation. the grandchildren, melanie staley and christian gainer and melanie's husband nick. >> it's fun. it can be difficult at times, can be frustrating, but overall, it is fun. >> carrying on such a legacy is a lot of responsibility. but this trio welcomes customers to santa's village seven months a year. whether it feels like christmas outside or not. >> we call it santa's summer home. this is where he comes to warm up from the north pole, take a break from making toys an...