Behind Tripadvisor's Bet on a Subscription Model for a Pandemic Recovery
More travel executives get their mission-critical industry news from Skift than any other source on the planet.Tell me more Tripadvisor, which just launched a new travel membership program, Tripadvisor Plus, is going all in when it comes to enhancing subscription travel services as its product strategy evolves in a post-pandemic world. The new beta offering costs about $99 a year and allows for savings on 100,000+ hotels, 10 percent of anything booked in the Tripadvisor Experiences Store, and other perks like early check-in at hotels. “With the introduction of Plus, we’re doing a ton of m...
Source: skift.com