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1 million tickets and capture a global tv viewership of 1 billion by the end of the tournament. as our amanda davies reports, the excitement level in that host country, though, it is not that high, at least not yet. >> reporter: it's sunday afternoon and here we are in the paris fan zone where as you can see there are a few supporters, but it's not really buzzing, and for all the talk that this is set to be the biggest and best women's world cup yet with tv audiences of a record 1 billion people around the world, whilst there is some interest, i think it's fair to say there's no exactly overwh...

Thiem could still win the french open some day, but that may only happen when nadal is no longer a contender, but that might not be any time soon. ravi uba, cnn, paris. >> ravi, thanks. also under way in paris, the women's world cup. italy landed a win in the their return to the tournament after a 20-year absence. brazil got a big star with a 3-0 victory over jamaica's reggae girls. striker christiane scored the the hat trick. england won the great day with their rival scotland 2-1 this year's women's world cup has been called by many the biggest to date. fifa's goal, it is two-fold, to sell...

Campaign. i think the owners, and i also think trump supporters like rex ryan, former coach who was very outspoken against trump on the morning shows this morning. they got backed into a corner by donald trump because donald trump wasn't just going after individual players. he's going after the game. he's going after their profits. he's going after their bottom line. and when you couple that with the fact that 70% of the players are african-american and every owner except sha had kahn is white, they understand that this is a bit of a tinder box and if they don't in some way even if it's just i...

Let's turn to business, we're looking at at&t, second quarter earnings, a record number of loss of traditional subscribers. also in the mix a change of measuring tv viewership. neilsen company announced ratings now include hulu. dylan marks breaks it all down for us. >> let's start with at&t numbers in front of me. their numbers give an indication of the shift in patterns we're seeing in the media landscape. the company reports it lost paid tv subscribers, 350,000 of them in the last month. it gained 150 new unsubscribed subvibers. the company ace $85 billion merger with time warner will theor...

Children under 14 years old. the power of a tweet has never been so obvious. new study confirmed what a lot of us already suspected. twitter can drive people to their tv sets and can drive viewership through the roof. nielsen tracked the loose. more tweets about a show equals more people tuning in. joining me here in the studio is eric and cofounder of 11 media cocai media.com. >> thanks for having me. >> these numbers, unbelievable. okay. so the volume of tweetses significantly changes tv viewership. relate tv competition the biggest boost. 44% of those episodes went up because of tweets. w...