Quaker has forayed into ready-to-eat segment with Oats Muesli to target time-crunched GenZs and millennials: Sonam Bikram Vij: Best Media Info
Best Media Info: The new offerings were first unveiled to the influencers through a DIY setup as the breakfast cereal brand planned to reach out to the consumers via influencers first, as per Sonam Bikram Vij, Associa| Marketing News
Source: bestmediainfo.com