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Uber banks on smaller UberGo cars for post-lockdown growth - Vimarsana News

Uber banks on smaller UberGo cars for post-lockdown growth

Uber banks on smaller UberGo cars for post-lockdown growth Share Johannesburg - After seven years of ferrying customers in more spacious sedans through UberX and Uber Black, Uber is now banking on smaller, more economical cars through UberGo. Uber expects cash-strapped South Africans to look for cheaper rides and they believe the R6 per kilometre UberGo is the answer. UberGo cars are typically smaller, have smaller engines and are more fuel efficient. Drivers of bigger sedans are also allowed to accept UberGo trips, but at the lower rates. At a launch event of UberGo, held in Sandton, Uber s...

Source: iol.co.za
Uber launches electric boda bodas & bicycles for rides and deliveries in Kenya - Vimarsana News

Uber launches electric boda bodas & bicycles for rides and deliveries in Kenya

Uber launches electric boda bodas & bicycles for rides and deliveries in Kenya Shares Uber has launched electric boda bodas and bicycles for drivers on UberBoda, Uber Connect and Uber Eats in Kenya. This new development is a first for Uber in Sub-Saharan Africa. The launch of electric Boda Bodas will offer an affordable and reliable manner of transportation within the city. It will enable customers to select a zero-emissions ride to help drive a green recovery. Using electric UberBoda will cost the same as a regular journey. The launch of electric boda presents a 45% reduction in overall cost...

#BehindtheBrandManager: Kate Owen, Uber SA marketing manager for Rides and Eats - Vimarsana News

#BehindtheBrandManager: Kate Owen, Uber SA marketing manager for Rides and Eats

22 Feb 2021 • Approach: Utilise geo-targeted media (as we decided to do a staggered launch in select suburbs new areas launching weekly) with simple, clear affordability messaging and photos of South African cities/suburbs • Channels: Community radio, billboards and geo-targeted online media (YouTube, Twitter and Facebook) • Results: Statistically significant uplifts on Ad Recall and Product Awareness on Brand Lift Studies 2. Delivery: Nobody Gets it Like We Do • Objective: Get 18-45-year-olds who order takeaway via direct ordering or pick-up to switch to Uber Eats by showing them h...

Why Egypt is leading the Middle East and North Africa's ridesharing recovery - Vimarsana News

Why Egypt is leading the Middle East and North Africa's ridesharing recovery

SHARE The Covid-19 pandemic hit the business of moving people hard over the past year, but Egypt is a bright spot as ridesharing companies see a recovery on the horizon in the Arab world’s most populous country. Careem Egypt has reached 67 per cent of pre-Covid operation rates, after seeing its activity plunge to 20 per cent a year ago. Uber Egypt has recovered to 80 per cent of pre-Covid levels. Both expect to recover fully this year. Bus transport app Swvl, which paused operations from mid-March to July, has since seen demand grow in its home market as people opt for the service over publ...

Driving in times of Covid lockdown: Uber, Bolt and the... - Vimarsana News

Driving in times of Covid lockdown: Uber, Bolt and the...

The Covid-19 rebound – when it comes – is expected to create some momentum for small companies. But in the meantime, the focus is on survival.