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BBCNEWS Click - Short Edition June 4, 2024 22:45:00

A part of the budget is paid to the format owners. but the most valuable tape tends to be the british and american tape, and that tape will get sold all around the world. and obviously, as the makers of that tape, we will participate in the value of that. well, congratulations on such a success. i assume a second series has been ordered by the bbc or will be shortly? they re making the right noises. all right. we ll watch out for that. thanks forjoining us on the media show. we appreciate it, stephen. thanks for your time. that s stephen lambert, ceo of studio lambert. now, still with us is benjamin cohen, the ceo of pinknews. we re also joined by dino myers lamptey, who set up his own advertising agency, the barber shop, and by sophie lewis, chief strategy officer from m&c saatchi. and we asked the three of you tojoin us on the media show because the christmas period is always crucial in us understanding media consumption, but particularly advertising consumption what s working, wha ....

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BBCNEWS The Media Show June 4, 2024 00:45:00

Benefit from format sales around the world. every time an episode is made anywhere in the world, a part of the budget is paid to the format owners. but the most valuable tape tends to be the british and american tape, and that tape will get sold all around the world. and obviously, as the makers of that tape, we will participate in the value of that. well, congratulations on such a success. i assume a second series has been ordered by the bbc or will be shortly? they re making the right noises. all right. we ll watch out for that. thanks forjoining us on the media show. we appreciate it, stephen. thanks for your time. that s stephen lambert, ceo of studio lambert. now, still with us is benjamin cohen, the ceo of pinknews. we re also joined by dino myers lamptey, who set up his own advertising agency, the barber shop, and by sophie lewis, chief strategy officer from m&c saatchi. and we asked the three of you tojoin us on the media show because the christmas period is always crucial in u ....

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BBCNEWS The Media Show June 4, 2024 11:46:00

Tojoin us on the media show because the christmas period is always crucial in us understanding media consumption, but particularly advertising consumption what s working, what s not working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. but obviously it was approached with some degree of caution for lots of reasons. obviously, consumers have been struggling and prices have been rising. so it was a difficult one, i think, to call in terms of how people advertised, in terms of what was ....

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BBCNEWS The Media Show June 4, 2024 16:46:00

Now, still with us is benjamin cohen, the ceo of pinknews. we re also joined by dino myers lamptey, who set up his own advertising agency, the barber shop, and by sophie lewis, chief strategy officer from m&c saatchi. and we asked the three of you tojoin us on the media show because the christmas period is always crucial in us understanding media consumption, but particularly advertising consumption what s working, what s not working, what formats people respond to, what formats are potentially now going out of date. so, thanks to three of you for coming on to help us with this. let s start with you, sophie. what trends have you observed within the adverts you make and the demands from your clients in the last few months? well, it s obviously been a difficult time. so the run up to christmas is traditionally when a vast majority of our clients make considerable amounts of their revenue. certainly, the retailers rely on that time. ....

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