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STV Studios and NBCUniversal have signed a series development deal for innovative reality format, The Underdog, in the US. The format, created by STV Studios label Primal Media and co-owned by GroupM Motion Entertainment, sees a cast of conventionally popular contestants – all with big online followings and a knack for influencing people – compete
NBC is developing a version of E4's The Underdog via a deal between STV Studios and Universal International Studios.
STV Studios and NBCUniversal have signed a series development deal for an innovative reality format, The Underdog, in the US.
STV Group PLC on Wednesday said its Studios arm signed a content deal with Comcast Corp subsidiary NBCUniversal Media LLC. STV, a Glasgow-based television broadcaster and content producer, said the...
