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disney: Disney, Comcast increase US ad spending on Instagram after dropping Elon Musk's X - Vimarsana News

disney: Disney, Comcast increase US ad spending on Instagram after dropping Elon Musk's X

Published: December 14, 2023

Disney and Comcast lifted their U.S. spending on the app owned by Meta by 40% and about 6% respectively in the two weeks from Nov. 20, Sensor Tower data showed. Paramount, meanwhile, tripled its spending on Snapchat.

Source: indiatimes.com
Related Topics:
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Disney, Comcast increase US ad spending on Instagram after dropping Elon Musk's X, ET Telecom - Vimarsana News

Disney, Comcast increase US ad spending on Instagram after dropping Elon Musk's X, ET Telecom

Published: December 14, 2023

Disney: The figures underscore the challenge facing Musk, who in late November unleashed a profanity-laced tirade against advertisers who had dropped X, formerly known as Twitter.

Source: indiatimes.com
Related Topics:
Walt DisneyFelipe ThomazUniversity Of OxfordSensor TowerElon Musk OwnedUs Ad SpendingElon MuskSensor TowerWalt Disney