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India: Sylvester daCunha, man behind Amul's 'Utterly Butterly' girl, passes away - Vimarsana News

India: Sylvester daCunha, man behind Amul's 'Utterly Butterly' girl, passes away

The mascot is highly popular across the country, with her witty one-liners on current issues, both political and otherwise

Sylvester daCunha, creator of Amul's 'utterly butterly' girl, passes away - Vimarsana News

Sylvester daCunha, creator of Amul's 'utterly butterly' girl, passes away

Jayen Mehta, Managing Director of Gujarat Co-operative Milk Marketing Federation (GCMMF), which owns the Amul dairy brand, confirmed the news

Sylvester DaCunha Creator Of Iconic 'Amul Girl' Campaign Passes Away - Vimarsana News

Sylvester DaCunha Creator Of Iconic 'Amul Girl' Campaign Passes Away

Advertising industry veteran Sylvester daCunha, the creator of the iconic 'Amul Girl' campaign that started in the 1960s, passed away in Mumbai, the Gujarat-based milk cooperative that owns the dairy brand said on Wednesday.

On Amul girl creator Sylvester daCunha's death, ex Amul chief's moving post - Vimarsana News

On Amul girl creator Sylvester daCunha's death, ex Amul chief's moving post

Sylvester daCunha, along with his wife Nisha, conceptualized the famous 'Utterly Butterly' campaign for Amul in 1966.

Sylvester daCunha, Creator Of Iconic 'Amul Girl' Campaign, Passes Away - Vimarsana News

Sylvester daCunha, Creator Of Iconic 'Amul Girl' Campaign, Passes Away

Advertising industry veteran Sylvester daCunha, the creator of the iconic 'Amul Girl' campaign passed away