Detailed text transcripts for TV channel - MSNBC - 20130217:12:53:00
You may have something that's a lot of value to me. if i have someone who i know is an avid book reader and i happen to own a warehouse full of 1,000 books maybe i'll bring them seven or eight, ten books and inject it in the conversation. or if i'm having difficulty in arranging an arrangement and the person i'm negotiating with says i only got 40 minutes my wife is arriving at the airport, i live right near there, why don't i pick your wife up four. bingo, deal. it has nothing to do with the substance of the conversation, it's the value add perception that will help close the deal. >> finally...
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