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Retail Sales Growth: Pent-up demand post-Covid led to booming sales in athleisure wear and lifestyle products. Kumar Rajagopalan notes the unsustainable high growth post-pandemic and the impact on consumer spending.
During the period under review, sherwanis have emerged as a standout category, making up more than a quarter of all sales, the report (by Rupali Mukherjee) said quoting Ashish Mukul, brand head at Tasva.
Wedding Dates: As per industry estimates, sales of categories like ethnic wear and wedding wear, gold jewellery and electronic household appliances have declined by 10-20% in FY24 till February as compared to the same period in FY23. However, luxury and premium products bucked the trend of sales decline mirroring the overall trend in consumption, chief executives said.
As per industry estimates, sales of categories like ethnic wear and wedding wear, gold jewellery and electronic household appliances have declined by 10-20% in FY24 till February as compared to the same period in FY23. However, luxury and premium products bucked the trend of sales decline mirroring the overall trend in consumption, chief executives said.
Retailers are investing heavily in tier-2 cities in India due to the market potential and rising economic significance. Global and local brands like Zara, H&M, Adidas, Nike, Starbucks, Uniqlo, and Marks & Spencer are capitalizing on this trend. Jaipur, Lucknow, and Chandigarh have significant retail stock. CaratLane is expanding its store presence in tier-2 cities like Lucknow and Indore.