Stay updated with breaking news from Vertical Head. Get real-time updates on events, politics, business, and more. Visit us for reliable news and exclusive interviews.
a promo run to promote health and fitness as a way of life was organised by brooks india recently. the run evoked good response as more than 200 runners from across all walks of life and the nagpur running community participa
The Indian passenger vehicle industry has employed social media influencers, such as Maruti Suzuki, to boost sales. Influencer collaborations have had a tangible impact on sales, with a shift towards digital content during Covid. Authenticity and personalized approaches make influencer marketing effective. Industry sources say there has been a 10X increase in budgets for digital content – Insta reels/YouTube – post Covid. At the same time, the number of influencers has also increased by 15X in the last couple of years.
Connected Vehicle Ecosystem: There has been not only a quantum jump in sales but a paradigm shift in the intrinsic nature of vehicles by integrating with and leveraging the disruptive technologies. This transformation has created a web and connected both the OEMs and consumers building an ecosystem of connected vehicles.
Hyundai Motor India Ltd. showcased its technologically-advanced products at the first ever Bharat Mobility Global Expo 2024. Based on the theme 'Mobility for All', the Hyundai Motor India Pavilion in Hall No. 6, Pragati Maidan, presented the ...
Every business today is adopting and implementing various digital technologies to drive significant change in operations and customer communication. As this change impacts the economy and society in a vast manner, businesses today recognise and consider the role of a Chief Digital Officer of utmost importance.