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In 22.3 million viewers. that's an 8 mill viewer drop in overall audience in the united states. i'm not saying it has to do with rapinoe turning off american viewers. my guess is just the audience might have been higher if she hadn't disbarrelled the anthem and the president. audience and ratings create revenue for the world cup and that revenue is used to pay the players. merchandise and ticket sales also add value. but you want the biggest audience, right? the 2018 men's world cup global audience was 3.6 billion. the women drew an estimated 1 billion. the men's was 5.3 billion. $400 million ...

In 22.3 million viewers. that's an 8 mill viewer drop in overall audience in the united states. i'm not saying it has to do with rapinoe turning off american viewers. my guess is just the audience might have been higher if she hadn't disbarrelled the anthem and the president. audience and ratings create revenue for the world cup and that revenue is used to pay the players. merchandise and ticket sales also add value. but you want the biggest audience, right? the 2018 men's world cup global audience was 3.6 billion. the women drew an estimated 1 billion. the men's was 5.3 billion. $400 million ...

In 22.3 million viewers. that's an 8 mill viewer drop in overall audience in the united states. i'm not saying it has to do with rapinoe turning off american viewers. my guess is just the audience might have been higher if she hadn't disbarrelled the anthem and the president. audience and ratings create revenue for the world cup and that revenue is used to pay the players. merchandise and ticket sales also add value. but you want the biggest audience, right? the 2018 men's world cup global audience was 3.6 billion. the women drew an estimated 1 billion. the men's was 5.3 billion. $400 million ...