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A new theory for what's happening in the brain when something looks familiar


A new theory for what’s happening in the brain when something looks familiar
This novel concept from the lab of neuroscientist Nicole Rust brings the field one step closer to understanding how memory functions. Long-term, it could have implications for treating memory-impairing diseases like Alzheimer’s.
How can the brain distinguish between something new and something familiar? Research from the Visual Memory Lab led by Nicole Rust has a new theory, replacing one long-held by the field. (Image: Julia Kuhl)
When a person views a familiar image, even having seen it just once before for a few seconds, something unique happens in the human brain. ....

Vahid Mehrpour , Eero Simoncelli , Travis Meyer , Department Of Psychology , Memory Lab , National Science Foundation , Proceedings Of The National Academy Sciences , University Of Pennsylvania , Simons Foundation , York University , Howard Hughes Medical Institute , National Academy , New York University , Nicole Rust , National Eye Institute , National Institutes , Howard Hughes Medical , Visual Memory Lab , டிராவிஸ் மேயர் , துறை ஆஃப் உளவியல் , நினைவு ஆய்வகம் , தேசிய அறிவியல் அடித்தளம் , பல்கலைக்கழகம் ஆஃப் பென்சில்வேனியா , சிமன்கள் அடித்தளம் , யார்க் பல்கலைக்கழகம் , ஹோவர்ட் ஹக்ஸ் மருத்துவ நிறுவனம் ,