Blind boxes crack success code
Blind boxes crack success code By WANG ZHUOQIONG | China Daily | Updated: 2021-01-18 09:24 Share CLOSE Consumers visit a store of Pop Mart at Beijing APM, a shopping mall along Wangfujing Street, on Jan 3. The sales network of Pop Mart, a company that makes trendy toys packaged randomly in what are called blind boxes, covers 21 countries and regions. [Photo/CHINA DAILY] Pop Mart's trendy toys gain popularity among the world's young female consumers Even till the end of September 2019, Beijing-headquartered Pop Mart, a company that mak...