BBCNEWS The Media Show August 31, 2021 00:38:00
That was a discussion we had with itv about creating - a stunt week, but we felt - like a two—player game would make it far more interesting. we introduced a different lifeline as a result of thatj because we felt like it's great| to have something evergreen. it's a format like — game shows are so hard to get right. - if you've got one that actually works, don't change that. - well, except, at some point, somebody must�*ve decided that it didn't work, at least not sufficiently enough to stay on the television. and then, what, five years elapsed and you all come back and decide, actually,...
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