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Apple has a '911' Apple Watch Ad that focuses on the life saver features of the tech wearable, something that will make a person think twice of its need.
Facebook is winning the metaverse marketing game, but it's Apple that can take it mainstream.
Apple Watches are being used in a so-called 'landmark' health study on the effectiveness of wearable tech when tracking health benchmarks.
Smartwatches track a lot of health benchmarks, but the most common is heart rate. Here's how the technology works.
Wearable tech can track a lot of health benchmarks, but it's also been shown to be able to spot flu and colds before symptoms even occur, according to a new study.