A Q1 2023 Global Smartwatch Market report regrettably mixes high-end smartwatches with low-end <$25 devices that blurs the statistics
Due to the global economic downturn, high-priced smartwatches from Apple and Samsung took a bit of hit while low-end <$25 watches (not smart) rose in demand. However, the two type of devices shouldn't be in the same report. It terribly blurs the stats with a false reading of the market.